Be visible in AI Search
Measure and improve your visibility on ChatGPT, Perplexity, Google AI Overviews, AI Mode, Gemini or Copilot. Understand brand visibility, source citation share and sentiment in our GEO tool.
14-day free trial
Telecom · Switzerland · Sample data
- 1Swisscom0%
- 2Sunrise0%
- 4AlpenfunkYou0%
AI visibility platform to track key metrics
- Swisscom42%
- Sunrise34%
- Salt29%
- Wingo17%
Brand Visibility
Measure the visibility of your brand with a position-weighted score, compared with your competitors.
Most cited sources
Citation Analysis
Grasp which sources are most relevant and how you can improve.
“Swisscom is known for the most reliable mobile network in Switzerland.”
Sentiment
Track and act on the way AI talks about your brand or product.
Track ChatGPT and the AI engines that matter
Aurora checks your brand across the AI engines that matter for your buyers: ChatGPT, Gemini, Perplexity, Google AI Overviews, AI Mode and Copilot. Choose which ones you want to track.
Aurora tracks: ChatGPT · Perplexity · Gemini · Copilot · Google AI Overviews · Google AI Mode · Yandex
Flexible features for your workflows
- Best mobile plan in Switzerland?72%
- Cheapest internet provider in Zurich48%
- Which telecom has the best 5G?31%
- Best internet for working from home24%
Prompts
Compare performance across various prompts.
Also known as prompt tracking
- Best prepaid SIM for tourists
- Fastest home internet in Geneva
- Mobile plan with EU roaming included
AI Prompt Generation
Automatically generate fitting prompts for your business.
Also known as AI prompt generator
Regions
Product segments
Campaigns
Use campaigns for different regions or product segments.
Also known as multi-region GEO tracking
> Which prompts lost visibility this week?
2 prompts dropped. Largest: “Best 5G network” −8 points on Perplexity.
MCP and Looker Studio
Up-to-date connections to work with your AI or tools.
Also known as Looker Studio connector
Tracked · 4
Suggested by Aurora
Competitor Tracking
Add and track competitors, based on our input and your perspective.
Also known as competitor tracking
Actions
Get recommendations and input on how to improve your visibility.
Also known as GEO recommendations
AI Search is key to discovery
AI Search is where most B2B and B2C customer journeys now start. Make sure you are recommended.
0%
of business buyers used AI in their last purchase
Forrester
0%
bought from a vendor they had never heard of
G2
0%
of Swiss internet users use AI
IGEM
Sources: Forrester, State of Business Buying 2026 · G2, The Answer Economy · IGEM-Digimonitor 2026
free · no account needed
Not sure where you stand yet?
Run the free visibility check and see in a minute whether ChatGPT, Gemini and Google AI mention your brand.
Top agencies and marketers trust Aurora
Swiss marketers recommend Aurora
Aurora Intelligence has become essential for our client reporting. We can now show exactly how brands perform in AI search results — something no other tool offered us before. The GEO tracking data gives our campaigns measurable impact.
Simon Künzler
Co-CEO & Co-Founder, Xeit AG
Aurora gives us instant clarity on AI search visibility for our client brands. The competitor benchmarking and keyword gap analysis have directly improved our GEO optimization strategies.
Simon Ritter
COO, ADCONNECT
Select the plan that works for you
Every plan includes the full AI visibility tool. Try it free for 14 days.
LIGHT
From
CHF 19/mo
- 15 prompts
- 1 user
- 6 AI search engines
- Daily automated tracking
- Adaptive querying
PRO
From
CHF 199/mo
- 200 prompts
- Up to 10 users
- 6 AI search engines
- Daily automated tracking
- Brand & competitor monitoring
- CSV & Excel exports
EXPERT
From
CHF 499/mo
- 500 prompts
- Up to 20 users
- 6 AI search engines
- Daily automated tracking
- Brand & competitor monitoring
- CSV & Excel exports
- Personal consultation
ENTERPRISE
Custom
- Unlimited prompts
- Unlimited users
- 6 AI search engines
- Daily automated tracking
- Brand & competitor monitoring
- CSV & Excel exports
- Dedicated account manager
Frequently Asked Questions
Everything you need to know about GEO, AI search visibility, and Aurora Intelligence
About GEO
What is GEO?
GEO is short for Generative Engine Optimization and refers to the practice of analyzing and optimizing content to show in GenAI-based search engines such as ChatGPT, Perplexity AI, Claude, Gemini or Grok.
How does GEO differ from traditional SEO?
While SEO focuses on ranking content on search engine result pages (SERPs), GEO focuses on making your content discoverable and citable by AI models that synthesize information into direct answers — optimizing for AI representation, not just link positions. In GEO the focus is therefore less on bringing direct traffic, as many users stay within the generative search engine.
How to Get Started with Aurora
What is Aurora?
Aurora is a Generative Engine Optimization platform designed by Aurora Intelligence AG in Zurich, to help organizations measure and improve their visibility, presence, and citation share in AI-driven search engines like ChatGPT, Perplexity, and Google AI.
What platforms does Aurora monitor?
Aurora Intelligence currently monitors ChatGPT, Perplexity, Gemini, Microsoft Copilot, Google AI Overviews, Google AI Mode and Yandex. We keep adding AI platforms as they gain users.
Product and Solutions
What is brand visibility?
Brand visibility shows how the brands or product names you have defined show up in a campaign or query. A high score indicates that your product is mentioned early and frequently, while a low score indicates few or no mentions. Here the brand visibility is also compared to competitors' visibility — based on the naming they provide.
Can Aurora track competitors?
Yes, Aurora provides competitor visibility insights so you can benchmark how generative engines are citing and recommending similar brands.
Pricing
What is the difference between the different tiers?
Each tier expands the availability of services to our users. In the Light tier, only the monitoring and recommendation tool is available, the number of prompts is limited to 15 and they can only be clustered in 1 campaign. If you need additional features such as an audit of your website, personal support or a larger number of campaigns and prompts, the higher tiers are recommended.
What are prompts and why are there different amounts per tier?
A prompt is the most basic unit of GEO, allowing you to monitor your brand performance and domain visibility for this prompt. For a holistic picture multiple prompts are needed and have to be set up. As each prompt requires the monitoring with the actual generative search engine, the number available is limited in the lighter tiers.
See where your brand stands in AI search
Start your 14-day free trial, or talk to us about your market.
Aurora tracks: ChatGPT · Perplexity · Gemini · Copilot · Google AI Overviews · Google AI Mode · Yandex